Tired of watching other brands do influencer marketing well?
Check out some of our amazing influencer partners below!
At Kynship, we believe...
You deserve to have a blueprint for success in influencer marketing. There is so much noise (options, agencies, etc.) trying to "help" only leading to more confusion and we know how paralyzing that can be, especially when you don't have a strategy or the time to execute one for your brand. Leaving you asking the question,
"Where do we even start?"
As a result of connecting thousands of influencers with brands, and having visibility into over $250,000,000 in paid media, we created a blueprint that focuses on building communities through sales, not likes.
Seats at our table
3 Phase Blue Print
We can proudly say, "Start Here," by connecting with us to use our 3-phase blueprint that will give you the strategy to grow your revenue. Stop wasting time and money on old techniques that don't work and start owning an effective influencer strategy built on sales, not likes
Influencer Seeding
We believe product seeding (sending your product out for free) is the foundation of every effective influencer marketing program. Our approach is simple: we build your community of influencers on giving, not asking.
Influencer Generated Content
Here is our philosophy of working with influencers: value them as creators much more than distributors. Influencer’s content creation ability is their most valuable asset in comparison to their organic social as a mechanism for distribution.
Facebook & Instagram Ads
In comparison to organic social serving as the beginning and end of your influencer activations, we specialize in redistributing influencer content within your Facebook ad account. Instead of likes or reach, we’re judging performance on ROAS and purchases.
Meet Taylor
Taylor Lagace is the Co-Founder and Managing Partner at Kynship.
Prior to co-founding Kynship, Taylor worked at Athletes First, an NFL agency, where he was responsible for marketing on behalf of NFL stars, such as Aaron Rodgers, Clay Matthews, and Deshaun Watson.
From Athletes First, he transitioned to the digital marketing side of the influencer marketing space by building out the influencer department at Common Thread Collective, a growth agency mainly focusing on Facebook Advertising. Here, Taylor was responsible for creating influencer partnerships on behalf of 30+ brands and running Facebook ads in tandem with influencers AKA "Influencer Whitelisting".
Taylor’s holistic learning and experience within this space has led him to a greater understanding of influencer marketing, which he hopes to share with others who aim to leverage influencers for the growth of their business.
Meet Cody
Cody Wittick is the Co-Founder and Managing Partner at Kynship.
Prior to co-founding Kynship, Cody began his journey at QALO, the brand that created the silicone wedding ring. Over the course of 5 years, he built out a robust influencer program of 500+ influencers, all through the foundation of seeding. This included contracting thousands of micro-influencers in a variety of industries to produce monthly UGC and organic posts, while also working with household names such as Lebron James, Jason Aldean, Mike Trout, and Dale Earnhardt Jr. Time and time again, he saw the power of influencer's ability to build trust and ultimately, sell product within Facebook and Instagram advertising.
Cody is passionate about equipping and educating brands to build out strong influencer programs that generate revenue. If it doesn’t have to do with influencer marketing, he enjoys time with his wife, Taylor - at the beach, on a hike, or trying a new coffee shop together.